Building Reputation & The Influence Of Trust: The Centerstone Case Study
This OPEN MINDS Executive Roundtable was delivered on February 20, 2025, by Centerstone leaders Sarah Bouldin, Vice President of Strategic Marketing, and Johnel Reid, Chief Marketing Officer. They discussed how Centerstone expanded its reputation and consumer satisfaction efforts to include a comprehensive reputation score that’s based on survey and review data. Centerstone monitors that score, benchmarks it against industry standards, and reports the findings regularly to leadership. The organization’s monthly dashboard across the enterprise includes the scores.
They shared a comprehensive understanding of how monitoring reputation metrics can serve as a vital compass to navigating consumer satisfaction, loyalty . . .