When It Comes To Digital Health Tools, What Do Consumers Want?

A few days ago I looked at the difficulty of getting broad adoption of new technology (see Moving Payer-Sponsored Mobile Apps From Neat To Necessary) – and the three big initiatives (process integration, incentives, and communication) needed to get across the adoption chasm.

But within those big initiatives is the issue of “ease of use” for the end user. In the health and human service field, that “end user” is both consumer and professional. And, like the rest of the population, the end user expectations of ease of use are changing. Expectations are higher. We've covered these interface design . . .