This presentation took place at The 2024;OPEN MINDS;Strategy & Innovation Institute. Attendees heard from Richard Rinaldi, MBA, PMP, Senior Director Of Administration; Leah Yaw, Chief Strategy Officer of Devereux Advanced Behavioral Health; Aaron Campbell, Vice President Of Strategy & Communications; and Johnel Reid, Chief Marketing Officer of Centerstone. Attendees learned the process for conducting market trend analysis for specialty healthcare services, including internal and external assessments, establishing strategic priorities, translating priorities into tactics, and understanding how to design and evaluate growth strategies. and explored two provider case studies from organizations that “reinvented” themselves for future growth . . .

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