The Market Intel/Strategy Paradox

In our first post of the new year—Turning The Page On 2021: What Happened? What Matters?—we focused on the developments in 2021 that will affect 2022. That prompted my colleague, OPEN MINDS Senior Associate Ray Wolfe, J.D., to make this observation, "It is in these times, when the landscape is most unclear and there is no solid information to drive development, that the broadest range of choices and the best chances of success are present."

His point is that there is an inverse relationship between available market information and the ability to act. In periods of uncertainty . . .