By Monica E. Oss Our advice for executives of specialty provider organizations in these times of great turbulence is to double down on relationships with health plans, accountable care organizations, and other payers. But the pandemic has changed the needs, and expectations, of payers and health plans. And, the competition is increasing (see When Chased By A Bear In The Woods and Bigger Is Not Always Better—Except For Most Of The Time). This landscape is both a threat and an opportunity for provider organizations. The threat? Losing market share with health plans and payers by not realigning services to keep up with the competition. The opportunity? Redesigning service approaches to address the new needs and expectations…
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