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This executive web forum was delivered by OPEN MINDS Senior Associate Paul Duck, on September 10, 2020. In the web forum, Mr. Duck discussed the fundamentals of marketing and strategy, and how to adapt to navigate a market in turbulence. Topics also included:
Identify key trends that should shape strategy
Determine the drivers for a crisis marketing plan and strategy
Take a quantified look at online marketing and its potential impact on your brand
Generate ideas to market your organization to referral sources . . .
