The Wyoming Department of Health (DOH) is preparing to launch the new 988 Suicide and Crisis Lifeline in Wyoming (988 Lifeline) the week of September 4, 2022 - and planning a state-level media campaign to promote its use. Wyoming currently has two provider organizations certified by the National Suicide Prevention Lifeline: Central Wyoming Community Counseling and the Wyoming Lifeline. Both organizations will be working collaboratively to accept 988 calls.

This campaign includes account management, campaign planning and creative production, media buying and placement, and evaluation for federal reporting and quality improvement. Although national-level assets and brand standards for 988 . . .

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Mental Health Services

The mental health market is defined as treatment services for mental and emotional health and psychiatric care for individuals of all ages. Mental health services are provided by a wide array of professionals, including certified counselors, psychiatrists, psychologists, neurologists, and social workers. The mental health market is facing new challenges – continued cost pressures on Medicare, Medicaid, and government programs; a shift to value-based care financing models; increased consolidation of health systems; and a push towards tech-enabled, consumer-led interventions. While these challenges may seem immense, the mental health market has experienced numerous shifts over the years from the move to managed care to increased community-based care. Organizations that can adapt to these changes are most likely to succeed.


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California awarded $1.18 billion in grant funding for 66 behavioral health infrastructure projects across 130 facilities to expand residential and crisis treatment capacity statewide. The projects are expected to add 2,554 residential and inpatient beds and 4,273 outpatient treatment slots. The funding is part of the Bond Behavioral Health Continuum Infrastructure Program (Bond BHCIP) Round 2: Unmet Needs, created through Proposition 1, which was approved in 2024. Proposition 1 authorized $6.4 billion in bond funding… Read